SMstudy^® Certified SEO Professional

Overview

Search Engine Optimization (SEO) involves a number of activities and initiatives that businesses can implement to achieve high search engine rankings. SMstudy^® Certified SEO Professionals address both on-page and off-page ranking factors that affect a website’s or web page’s search engine rankings for specific search terms. This results in a high placement in a search engine’s “organic,” “natural,” or “unpaid” search results. Successful candidates will be awarded the SMstudy^® Certified SEO Professional certification by SMstudy after passing the exam.

Exam Format

• Multiple choice
• 80 questions
• No negative marks for incorrect answers
• 90-minute duration
• Proctored online exam

Audience Profile

This certification is appropriate for anyone interested in becoming a SEO Professional.

Prerequisites

There is no formal prerequisite for this certification. However, it is mandatory to complete the SMstudy^® Certified Digital Marketing Professional Certification and study all processes from Chapter 7 in the SMstudy^® Guide – Digital Marketing book before applying for the SMstudy^® Certified SEO Professional exam. All required resources are provided as part of the online certification course.